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DP-Colin-Le Batard TV Ratings

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The TV ratings game has changed significantly in recent years for a multitude of reasons. Consumers are able to watch TV shows on DVR at their leisure; if they don’t have time to watch a show they want – such as “PTI” – they can simply download the podcast and listen to it while stuck in traffic.

With all that in mind, here are some TV numbers for three national radio shows from Monday, September 28th:

Dan Patrick (NBC Sports Network, 9-12 EST): 52,000 viewers
Colin Cowherd (Fox Sports 1, 12-3 EST): 105,000 viewers
Dan LeBatard (ESPNU, 10-1 EST): 43,000 viewers

As you can see from the times they were on, there is only a little overlap. As such, there are many different TV options each of these shows is going up against. And each of these gentlemen are on different radio stations across the country.

Credit to the Big Lead who originally published this article

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Ian Eagle On Buffalo Sub-Zero Temps: ‘Let Me Live to See Another Play’

“You get… PTSD after the fact. I walked out yesterday to grab lunch and I’m like ‘Oh my goodness! I’ll go back in. Let me get another layer.'”

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NFL Wild Card weekend had a variety of ups and downs for various teams around the league. Whether it was the Dallas Cowboys’ unexpected loss to the San Francisco 49ers, the Cincinnati Bengals’ first playoff win in 31 years, or the Arizona Cardinals’ collapse against the Los Angeles Rams, the weekend was full of unexpected surprises – both good and bad.

Another significant area of fluctuation over the weekend was in the kickoff temperatures which, from a statistical perspective, possessed an immense standard deviation from the mean. The Los Angeles Rams kicked off against Arizona at SoFi Stadium in Inglewood, California at approximately 63 degrees Fahrenheit, albeit in a partially-enclosed stadium. But for the Buffalo Bills, at the open-air Highmark Stadium in Orchard Park, New York, their game versus the New England Patriots began at 7 degrees Fahrenheit. However, there was a wind chill making it feel as if it was negative five.

Barrett Sports Media’s Andy Masur recently wrote an article on broadcasting in the cold, something that Nashville’s JMart and Ramon took notice of and asked their guest, CBS Sports play-by-play Announcer Ian Eagle about at the top of their interview Thursday on 104.5 The Zone.

Jason Martin, co-host of the afternoon drive program, first reminisced with Eagle about his time calling games in cold temperatures.

“You were wearing the Kurt Warner jiffy-pop jacket on Saturday, and it reminded me of calling a high school game and standing on the roof in an ice storm and my mouth locking up in the second half,” said Martin. “There were words I wanted to say that my mouth would not allow me to utter, so it seems like that’s what you and [Charles Davis] experienced in Buffalo.”

Eagle concurred with Martin’s view of the situation and spoke about how he had to change his announcing style in order to ensure that he would be able to complete the game, which ended in a 47-17 “beatdown” victory for the hometown Bills.

“In the third quarter, I started shivering and I thought to myself, ‘All right. I can handle this.’ But once it made its way to my face, I had no other options,” explained Eagle. “There were a couple of times [where] I just cut my call off quicker and earlier than I normally would because I didn’t think I would get the words out. So instead of giving the tackler on a specific play, I was like: ‘You know what. I’m out. I’m good. He made the catch. That’s all I need to say. Let me live to see another play.'”

Upon returning home to New Jersey following the game, Eagle detailed his continuing struggle with cold temperatures, despite temperatures in “The Garden State” not being nearly as cold as those in upstate New York.

“You get… PTSD after the fact,” said Eagle. “I walked out yesterday to grab lunch and I’m like ‘Oh my goodness! I’ll go back in. Let me get another layer.'”

Eagle and Davis will both be on the call once again for Saturday’s divisional round matchup between the Cincinnati Bengals and the Tennessee Titans from Nissan Stadium in Nashville. Temperatures will hit a high of 40 degrees Fahrenheit and a low of 24 degrees, with kickoff at 4:30 p.m. expected to be at around 34 degrees. Normally, that would be a disappointment for Eagle in traveling to a location partially known for its warmer temperatures. But this time…

“I’m psyched!” exclaimed Eagle. “I am pumped up for Nashville, trust me.”

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Lindsey Vonn To Be NBC Primetime Correspondent For Winter Olympics

“My first memories of Olympics were from NBC broadcasts, so I am very excited to be working with a team that has been there for so many amazing Olympic moments.”

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Lindsey Vonn will be the newest former Olympian to join NBC to cover the upcoming Beijing Winter Olympics.

Vonn is one of the most well-known names in winter sports and one of the most accomplished. She has won 82 World Cup races, four overall World Cup championships, is one of six women to have won World Cup races in all five disciplines, and she took part in four Olympics, winning three medals. 

Vonn has worked for NBC before, once during the 2014 Sochi Olympics as a correspondent while she recovered from injury. This role, however, provides Vonn the opportunity as a “primetime correspondent” in Beijing. It seems that by title alone, this position carries a little more weight.

Executive Producer and President, Molly Solomon, had this to say about the addition of Vonn:

“As one of the greatest Olympic skiers of all time and a superstar who has transcended her sport, we’re thrilled to have Lindsey join our team,” said Molly Solomon, Executive Producer & President, NBC Olympics Production. “Lindsey will provide a perspective unique to an athlete known for excellence, intensity and determination on the world’s biggest and most competitive stage.”

Vonn seems grateful and enthusiastic about the opportunity.

“I am excited to share my perspective along with my insight on what athletes might be feeling during high pressure moments,” Vonn said. “My first memories of Olympics were from NBC broadcasts, so I am very excited to be working with a team that has been there for so many amazing Olympic moments.”

Since she retired, Vonn has made the move into sports media a priority. Other than her correspondent work, she is also a co-director and executive producer of the upcoming Peacock documentary Picabo, on revolutionary American downhill racer Picabo Street which will premiere Friday.

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NBC Expects To Make $500 Million On ‘Super Gold Sunday’

“The average cost for a 30-second commercial during the upcoming Olympics is between $635k and $670k. Meanwhile, spots during the Super Bowl have been sold for as much as $6.5 million in some cases.”

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It’s no secret that ad time during the Super Bowl is the most expensive piece of advertising real estate out there. Over 100 million tune in to the NFL’s championship game every year, and because the game is routinely the most-watched television broadcast, advertising comes at a premium.

NBC knows that, and given that the Beijing Winter Olympics will be going on at the same time, they’re anticipating a pretty penny in advertising revenue for Super Sunday.

Sportico’s Anthony Crupi reported Thursday that early estimates for NBC are that the network will bring in somewhere in the neighborhood of $500 million on Super Bowl Sunday thanks to both events happening that day. NBCUniversal ad sales and partnerships president Dan Lovinger told Sportico overall Olympics ad inventory is about even for where it was for the 2018 winter games in Pyeongchang, South Korea.

The average cost for a 30-second commercial during the upcoming Olympics is between $635k and $670k. Meanwhile, spots during the Super Bowl have been sold for as much as $6.5 million in some cases.

NBC has dubbed the day “Super Gold Sunday,” and the plan is for Olympics coverage to air in the morning until noon on the East Coast. From there, it’s all Super Bowl coverage until a champion raises the Vince Lombardi Trophy. After that happens, NBC will go back to China for a 75-minute block to finish out the night.

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