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Denver Sports Radio Listening Down, But 104.3 The Fan Remains In Front

“Listening in Denver to sports radio was down across the board year over year, a surprise given the passion of local sports radio fans.”

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The winter book in Denver produced mixed reviews for local sports/talk stations. There were a few positives to celebrate in various buildings, but sports radio listening in the market was down across the board year over year.

104.3 The Fan led the pack, finishing 3rd with a 6.1 in weekday prime (M-F 6a-7p). The Fan also scored another 1st place finish in mornings thanks to a 7.8 share from Mark Schlereth and Mike Evans. Middays were softer as Orlando Franklin and Sandy Clough placed 7th with a 6.7 share, and Brandon Stokley and Zach Bye delivered a 4.5 share to finish 6th. In afternoons, the team of Darren McKee and Tyler Polumbus remained healthy with a 5.7 share to finish 5th. Wrapping up at night (M-F 7p-12a), the combination of Nick Ferguson and Cecil Lammey, and Shawn Drotar, produced a 1.2 to finish 21st.

Overall, The Fan’s rankings were solid. The bigger issue, year over year performance. The Fan’s morning show lost five points, and afternoons were down more than two points over the past twelve months. Additionally, Stokley and Zach dipped about a point and a half. Orlando and Sandy remained close to their previous performance.

Altitude Sports Radio 92.5 FM also experienced their share of highs and lows in the winter book. The huge positive came at night (M-F 7p-12a), where the station scored a 3.0 share to finish 9th, beating The Fan head to head in the timeslot. It was the first time Altitude has registered a head to head victory against their local competitor. The airing of Denver Nuggets and Colorado Avalanche games were well received this quarter. On the flipside, mornings, middays, and afternoons all finished either 26th or 27th in their respective dayparts.

For KOA News Radio 850 and 94.1 FM, the news was similar. Their local sports midday show with Dave Logan and Rick Lewis finished 25th in middays. Alfred Williams and Jojo Turnbeaugh were also 25th in afternoon drive. And the station’s evening show, “Broncos Country Tonight” with Ryan Edwards and Benjamin Allbright ranked 28th.

Looking deeper inside the numbers, January and February were off from regular listening levels. That’s the bad news. The positive, March showed more ears returning to the dial. If that trend continues (it should), the spring book should show all three brands in better shape.

Sports Radio News

Jay Glazer Tells Pat McAfee About Mental Health Struggles

“Glazer devotes time to mental health advocacy and is also heavily involved with Merging Vets & Players.”

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Courtesy: The Pat McAfee Show

Fox Sports NFL insider Jay Glazer has been public about his battles with mental health, and he opened up about what he experienced on The Pat McAfee Show following his recent interview with Lane Johnson.

The Eagles’ offensive tackle sat down with Glazer a few weeks ago to dive into the mental health struggles that have kept him from playing in multiple games this season.

“It’s so funny, man,” Glazer told McAfee. “When I did the Lane Johnson interview a couple of weeks ago. That Friday, I had a mental health breakdown at about 3 o’clock in the morning. It woke me up, which doesn’t happen often, and it woke me up with this feeling of dread and doom, like, man, my world is just coming to an end. And I don’t dictate the rules of this thing. I just fight back against it.”

Glazer devotes time to mental health advocacy and is also heavily involved with Merging Vets & Players. The foundation helps athletes and veterans come together and help one another transition to lives off of the battle and playing fields. He has also written about his mental health journey in the book Unbreakable: How I Turned My Depression and Anxiety into Motivation and You Can Too.

“I was supposed to go to dinner with Michael [Strahan] that night,” Glazer continued describing the attack, telling McAfee he had trouble discussing it with Strahan.

“So this guy has been my best friend for 30 years,” Glazer told McAfee. “I never, ever, ever, in 30 years, went to him until two weeks ago and said, ‘hey I’m having a bad day, I’m struggling.’ and he’s like, ‘why haven’t you talked to me about it?’ and I said, ‘I don’t make the rules with this thing.'”

Those last eight words from Glazer highlight the most confounding part about every person’s mental health struggles: they are all unique. No one is suffering the same way or projecting those struggles onto others in the same fashion.

Watch Glazer’s entire back and forth with McAfee above; it’s worth the time.

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Sports Radio News

Boomer & Gio: Why Does New York Post’s Premium Sports Site Exist?

“The stuff that is Post Sports+ I wouldn’t touch with somebody else’s eyes.”

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With the departure of Steve Somers from WFAN, along with the implementation of new premium subscription services, such as The Athletic and ESPN+, WFAN welcomed sports media columnist for The New York Post Andrew Marchand to the program to talk about the latest happenings across the industry. The conversation centered around a foray into the concept of “Post Sports+,” a new paid subscription service being offered by The New York Post which is being branded as “A whole new ball game for The Best Sports in Town.” Many of Marchand’s columns about the latest news in sports media are available to read for free on The New York Post website, and he often tweets about the latest news in the industry on his own personal Twitter page, making his role within the service seem, at least to the hosts of Boomer and Gio, confounding.

“I read the New York Post sports section every day,” said Gregg Gianotti. “I think it’s some of the best reporting that we have in the City… I’m a guy who is consuming your stuff every single day. The stuff that is Post Sports+ I wouldn’t touch with somebody else’s eyes… If you’re going to do Post Sports+, why not put the good stuff behind the paywall?”

Marchand explained the strategy being enacted by The New York Post to augment its revenue stream.

“I think what we’re doing is more additive,” said Marchand. “[For] people that have read the Post online previously, nothing’s changed. If you like sports media, I’m now doing a Monday newsletter all about sports media [where] I’m trying to give you more in terms of inside the business. That’s extra, and part of your monthly subscription… Obviously, what we’re trying to do is add revenue, but do it without taking that core business where we’re getting millions of people every day who come to the website.”

Marchand continued to elaborate on the strategy when pressed by Giannotti regarding just who this subscription service was appealing to, ostensibly positing that it is an effort to ensure that The New York Post stays around for another 220 years.

“You’re not getting everybody,” elucidated Marchand. “That’s not how a subscription works. If you get one out of 10 people, then you have a chance at success. Because of the digital world, [distribution] has changed. Back in the day, The New York Post could only reach as far as the trucks would drive. Now [with] distribution, you can reach around the world. I don’t know our demographics of Post Sports+, but in theory, when you look at a subscription site, you get a certain amount that’s additive revenue to The New York Post, and that’s the idea behind it.”

Show co-host and former NFL quarterback Boomer Esiason then chimed in on the discussion, discerning what he does when WFAN asks him to participate in extra station activities, such as meeting with sponsors, in a lighthearted exchange.

“I wouldn’t really do a lot,” said Esiason. “I used to do a lot. No more — I just tell them to go eff off and leave me alone… No, I’m just kidding.”

“That might have worked with [Mark] Chernoff, but is that going to work with Spike Eskin?,” questioned Marchand, generating laughter in the studios at 345 Hudson St.

Esiason then spoke about the burden it is for him to be bothered by multiple subscription services from The New York Post; that is, having to subscribe to both the paper itself and Post Sports+ to get a full plethora of stories. He believes the paper is making a mistake in this regard, and, as a writer, Marchand agrees.

“I’ve asked about that because I actually agree with you on that one,” said Marchand. “I’ve been told that they’re working on that. I tend to agree that there should be some sort of deal there — [maybe] if you’re paying for The New York Post app, maybe you get Post Sports+?”

Whatever the future holds for Post Sports+, Marchand figures to be covering the world of sports media across multiple platforms, aligning with the approach many sectors of traditional and digital media are beginning to take in producing and distributing their content to the largest audience possible.

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Sports Radio News

Nick Cattles Named PD, Host At KHTK In Sacramento

“I couldn’t be happier or more excited to join a brand with such a rich tradition.”

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Nick Cattles is trading the Atlantic Ocean for the Pacific. The Virginia Beach host has been named the new program director and afternoon drive host at Sports Radio KHTK in Sacramento.

The move to northern California signals the end of Nick’s time with ESPN Radio 94.1. Cattles enjoyed two stints with the Max Media radio station, separated by two different opportunities in Boston with 98.5 The Sports Hub. Cattles had been ESPN Radio 94.1’s afternoon drive host since 2017. Over the past few years Cattles additionally hosted on a part-time basis for WEEI and the ESPN Radio network.

“I couldn’t be happier or more excited to join a brand with such rich tradition,” Cattles said in a press release. “I look forward to this challenge and doing whatever I can to make sure KHTK remains the king of sports talk in Sacramento.”

Jason Ross, who currently serves as the afternoon host and PD of KHTK, will remain with the station. He also will continue to be heard as the radio voice of both Sacramento State and the Sacramento Kings.

“The Sports Programming team at Bonneville International has had our eye on Nick for a while and we couldn’t be more excited that he will be joining our team in Sacramento to lead KHTK,” Chad Rufer, Group Director of Programming for Bonneville Sacramento said in a press release.

Cattles is part of the BSM Member Directory and learned of KHTK’s opening through BSM.

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