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A Martinez Lands Morning Edition Anchoring Slot

Martinez has been a host at KPCC and was earlier a sports talk host

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A nationwide search conducted by NPR to fill its morning show host position culminated with the hiring of Los Angeles-based personality A Martinez, the organization announced.

Martinez has been the host of Take Two at KPCC in Los Angeles since 2012, before that he spent several years at 710 ESPN as the host of In the Zone. Considered an unlikely candidate to transition to the news/talk format a decade ago, Martinez has carved out a nice career for himself at NPR.

“Nine years ago, I had never listened to public radio. I was about to start a new path that would change my career, and in a deeper way, my perspective on life,” said Martínez. “The time I’ve spent at KPCC proves that public radio journalism can be accessible, relatable and understandable to ANYONE, regardless of their background or educational pedigree.”

Martínez will be joining Steve Inskeep, Noel King, and Rachel Martin on this bi-coastal, 24-hour news operation. He fills the vacancy in the host lineup that was left after David Greene’s departure in 2020. 

“We are delighted to have A join the Morning Edition team anchoring from the West Coast. He brings a remarkable record of journalism and empathy that allows him to truly connect with audiences and stories,” said Sarah Gilbert, NPR’s Vice President for News Programming. “He brings intelligence, a sense of humor and a deep curiosity that will fit right in with the show’s commitment to telling distinctive stories that make a difference to our understanding of the world.”

News Radio

NPR Appoints Sal LoCurto as Senior Director for Program Strategy

LoCurto has spent the past five years heading KPCC’s programming.

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NPR has found its newest Senior Director For Broadcast Programming Strategy as the company has hired 89.3 KPCC Pasadena/Los Angeles Program Director Sal LoCurto.

LoCurto has spent the past five years heading KPCC’s programming. In his new position, he will supervise the strategic focus of NPR’s non-newsmagazine broadcast programming and manage relationships with outer program producers.

“Among the valuable skills and experience Sal brings to NPR are a deep knowledge of broadcast best practices and the needs of our member stations,” the statement said relayed by Radio Insight.

“Under his leadership, KPCC experienced its highest-rated nine months in the station’s history. Sal also managed and coached key on-air talent, including A Martinez – who has since joined NPR – during his tenure at the station.”

The soon-to-be-former program director will join NPR on June 6th and is more than excited at the chance to work for the public radio station. 

“This is a fantastic opportunity to work with our exceptional programming colleagues around the country and NPR’s production partners as we seek new ways to best serve audiences and fulfill our shared mission. I’m truly honored to join NPR’s team,” LoCurto said. 

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WGN Radio Launches Documentary to Celebrate its 100th Anniversary

The 45-minute documentary produced by WGN Radio tells how the station launched 100 years ago on Thursday.

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WGN Radio is ready to kick off the celebrations for the radio station’s 100th anniversary as it will debut a feature, “100 Years of WGN Radio: A Retrospective,” Thursday, May 19 at 7 pm on WGN-TV.

The 45-minute documentary produced by WGN Radio tells how the station launched 100 years ago on Thursday. The story started in 1922 when Chicagoans Thorne Donnelley and Elliott Jenkins founded it as WDAP and highlighted moments throughout its century of history up to the present day.

“Celebrate WGN Radio’s 100th anniversary with a deep dive into the station’s origins and its journey to 2022. Experience the unforgettable events and emotional moments alongside familiar faces, both past, and present,” WGN said. 

Viewers will see the faces of familiar voices during the documentary, such as Bob Sirott, John Williams, Lou Manfredini, Steve King, Johnnie Putman, Dave Eanet, Mary Van De Velde, Dave Plier, and others. 

They will all be reflecting on their ventures at the station and sharing memorable moments. Furthermore, there will be a rebroadcast of the documentary for those who miss the initial airing on Sunday, May 22, at 2 pm CT.

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Report Says AM-FM Listening Is Up Over the Last 6 Months

According to the study, the greatest increase is among adults ages 25-44. The research also finds some people are cutting back on subscription audio or video services.

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A new study published Monday indicates that AM-FM radio listening has increased considerably over the last six months.

In a release obtained by Barrett News Media, communications researcher FMR Associates and audience engagement company Eastlan, said weekly AM-FM listening is up 31% as the pandemic comes to an end and many of the restrictions that kept people working from home have been lifted.

According to the study, the greatest increase is among adults ages 25-44. The research also finds some people are cutting back on subscription audio or video services.

Current weekly AM-FM Radio Listening is at 86% in the 25 to 64 age group. Cume listening, is classified as the estimated number of different people who listened to a station for a minimum of five minutes in a quarter-hour within a reported daypart,. is strong and consistent regardless of age, sex, or market rank. 

The study concludes that the pandemic took a bite out of the radio audience, but researchers said they are encouraged with the numbers that they are seeing as radio remains the predominant audio medium. 

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