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John Skipper: Video Is ‘The Bigger Target’ For Meadowlark Media

The former ESPN President and current Meadowlark CEO and Co-founder stated that he wants to continue to push out several different types of content out to streaming services.

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John Skipper has some big ideas for Meadowlark.

The former ESPN President and current Meadowlark Media CEO and co-founder stated that he wants to continue to push out several different types of content to streaming services.

Skipper stated that podcasts will be featured at the network as well, as Meadowlark Media announced that it has deals for five new shows.

“Audio is fairly inexpensive to make. You will see us and do see us building a talent network and for not a lot of money create a bunch of podcasts.” said Skipper when asked why most of the content currently at Meadowlark is audio.

He also added that podcasting is a specific medium that is “overwhelming hot” right now.

However, Skipper believes that the real money is still in video.

“Of course, the video business is $200 billion, or $300 billion. That clearly is the bigger target,” said Skipper.

He previously stated that he wanted to make more unscripted reality content, similar to ESPN’s 30 for 30 series, which is still in the plans for Meadowlark Media.

When asked what his favorite sports documentaries out now, Skipper said The Last Dance got it right. “Ted Lasso is another good example of when people have gotten sports right. The answer is now there’s not much.”

Skipper feels as if there is a niche that has room for more in documentaries, saying “HBO is not doing that much. ESPN has cut back on 30 for 30 fairly dramatically.”

Meadowlark has a number of different projects in the works including a project from Kate Fagan about the WNBA’s Las Vegas Aces and a TV show with former ESPN personality Kenny Mayne.

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Mike Francesa: George Steinbrenner’s Idea to Put Mike and The Mad Dog On YES Network

“It was George’s idea. So give him credit for it. He wanted Mike and The Mad Dog as part of the CBS Radio contract, and we were.”

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Mike and The Mad Dog is often cited as one of, if not the, best sports radio shows of all time. The show saw an expanded reach with its partnership with the YES Network beginning in 2002. During his podcast Tuesday, Mike Francesa gave all the credit to the simulcast hitting the air on YES Network to the late Yankees owner George Steinbrenner.

“It was George Steinbrenner that came up with the idea of Mike and The Mad Dog being on the YES Network. No one else,” Francesa said.

“They came to us when they were negotiating a new radio deal with him and they said ‘Hey, we need a quick answer on this. Would you guys want to be on the YES Network every day, simulcasting? You know what Imus is doing with MSNBC? We wanna do it with you guys, but we need a very quick answer’.”

Francesa said the show airing on YES Network was a sticking point for the Yankees in negotiations with CBS Radio to continue airing the franchise’s broadcasts.

“Our first deal with them were not for a lot of money. Our later deals with them were for a very significant amount of money. But it was George’s idea. So give him credit for it. He wanted Mike and The Mad Dog as part of the CBS Radio contract, and we were. Our joining the YES Network was part of the CBS Radio contract.”

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Dave Portnoy Reveals Back-And-Forth With New York Times Reporter Who Claimed He ‘Did Not Provide Answers’

“You waited till (sic) your hit piece was done and now you just need to say you gave me a fair chance to speak even though you have no interest in the truth and your article is already written”.

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A story from The New York Times centered around “aging casino company” — Penn National Gaming — and its relationship with “degenerate gambler” — Barstool Sports founder Dave Portnoy — caught the eye of the face of the online outlet after the claim that he “didn’t provide answers”.

In the story, Steel claims “Penn and Barstool executives did not respond to repeated messages. Mr. Portnoy did not provide answers.” Portnoy brought the receipts to Twitter with a video of all of the correspondence he had with Times writer Emily Steel.

The alleged conversation takes place sporadically from May through November, with Portnoy offering to meet face-to-face with Steel for an interview that is mutually audio and video recorded, which Steel declines. She offered to meet Portnoy in New York for an audio recorded interview, which he declined, saying the interview needed to take place in Miami, because “I’m not running around to accommodate you at the 11th hour.”

He added “You waited till (sic) your hit piece was done and now you just need to say you gave me a fair chance to speak even though you have no interest in the truth and your article is already written”.

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Sports Online

Kareem Daniel Leaving Disney After Bob Iger Reassumes Role as Company CEO

“This is a time of enormous change and challenges in our industry, and our work will also focus on creating a more efficient and cost-effective structure.”

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Bob Iger is back as the CEO of Disney, and one of the first moves he made was to announce a company restructure. Part of that restructure includes the departure of Kareem Daniel, the chair of Disney Media and Entertainment Distribution (DMED).

DMED was formed under now-previous CEO Bob Chapek. The division manages Disney’s streaming services which includes ESPN+.

Daniel was considered one of those closest to Chapek. Iger announced Daniel’s departure in a memo to employees at DMED.

“It is my intention to restructure things in a way that honors and respects creativity as the heart and soul of who we are,” Iger said in the memo. “As you know, this is a time of enormous change and challenges in our industry, and our work will also focus on creating a more efficient and cost-effective structure.”

ESPN president Jimmy Pitaro will join other company leaders in coming up with a new company structure that Iger hopes “puts more decision-making back in the hands of our creative teams and rationalizes costs.”

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