Editors for ESPN writer Seth Wickersham wittingly scheduled his book on the New England Patriots dynasty, It’s Better To Be Feared, to be released close to Tom Brady’s return to New England.
That fact meant Bill Belichick would hear about all of the different storylines dug up from its pages. According to NBC Sports’ Chris Collinsworth, the six-time Super Bowl-winning coach was not happy about it.
“Bill Belichick was hot. Getting ready to play a game like this. All the stories, all the books, all these things start coming out,” Collinsworth said. “And he was like, ’20 years, and you’re going to take 10 seconds out of this conversation this year and 20 seconds out of that conversation in that year, and somehow you’re going to make this into something it wasn’t? We had a great relationship. We learned a from each other. I learned a lot from Tom Brady.’”
Belichick is probably one of the last coaches anyone expects to feed into media narratives, but we are all human, and the Teflon mentality wasn’t working this time around.
“When he got to talking about ‘you guys in the media,’ we both threw up our hands and said ‘Woah Woah,’” Collinsworth said. “But it was an emotional thing for Bill. He did not like that people were trying to portray it besides something very, very positive for the two of them.”
Wickersham actually answered pointed questions about his sourcing and vetting process when weaving a tale like the one in this book. The writer went in-depth on the topic last week on WEEI as he sat in-studio with Merloni and Fauria.
“The people who I quoted in the book,” Wickersham said on last Friday’s show. “For the most part, were people who witnessed things firsthand. Who were in those meetings. Who were playing in those games. Those are the primary sources I relied on.”
Wickersham prefaced that with his process for smelling out BS. He interviews each subject then picks out a few things to use from conversations held over hours at a time. After he identifies those key nuggets he then goes back to the source and makes sure he has all of the context correct about the information.
The painstaking process is a necessary evil to make sure aggrieved parties like Belichick can’t just cast aside well-reported journalism as fake news. The book’s title is fitting after Wickersham showed no fear in his quest to accurately report on the greatest dynasty in NFL history.
Bill Michaels Steps Up To Help Waukesha Victims & Families
“When people ask why do this? I say, because we need to.”
Wisconsin sports radio host Bill Michaels is stepping up to help Waukesha, Wisconsin. The small Wisconsin town has earned a flood of media attention recently after Darrell Brooks Jr. drove his SUV thru the town’s Christmas parade, killing six people, including an 8-year old boy, Jackson Sparks. Brooks has been charged with six counts of first-degree intentional homicide. He is being held in a Wisconsin jail on five million dollars bail and faces a mandatory life sentence if convicted.
With so many impacted by the tragedy, Michaels decided to use his radio platform to help raise funds for the victims and their families.
On Tuesday, the Wisconsin sports voice called on his audience and local people to join him in making donations to help those affected. Michaels broadcasted from Nice Ash Cigar Bar, and encouraged people to donate to the Waukesha Foundation Fund. He shared on the air that he was headed to the Christmas parade on November 21st, when he learned that something had gone awry at the event.
“We’re out here today raising funds for the victims, their families, and those in need down here,” shared Michaels on his radio program ‘The Bill Michaels Show’. “This is one of those situations where people say ‘thoughts and prayers’ which is great, but you need to do something. When people ask why do this? I say, because we need to,” Michaels added.
As of Monday afternoon, seven children were still hospitalized at Children’s Wisconsin.
To help raise awareness for Jackson Sparks, the eight year old boy who was killed in the senseless tragedy, Wisconsin native and Texas resident Todd Ahrens took to social media asking people to wear baseball jerseys on Friday in honor of the boy’s love for the sport. The social post created by Ahrens has gone viral, being shared and liked by thousands all across the country.
Those interested in making a contribution to the Waukesha Foundation Fund to help the families and victims affected, can do so by clicking here.
David Feherty Launches Weekly SiriusXM Show
“David’s unique blend of wit and golf wisdom, and his experience from a lifetime in the game, really make him one of a kind.”
SiriusXM announced today that David Feherty, who has been entertaining golf audiences with his witty perspective on the game for more than two decades, is joining SiriusXM to launch a new weekly show.
Feherty will team up with fellow former pro and SiriusXM host John Maginnes for Feherty and Maginnes. The show will be on Monday evenings on the SiriusXM PGA TOUR Radio channel.
They will preview the new show this Wednesday at 5pm. The show officially starts in its new time slot on January 3rd, as the PGA TOUR season picks up steam with the Hawaii tournaments.
“I can’t wait to work with John Maginnes,” said Feherty. “He is one of my favorite people and SiriusXM will be a really fun platform for us. The over/under on both of us getting canceled is about six weeks!”
The format will include long form interviews with personalities from the world of golf with storytelling to the listeners coming from the golf expertise of Feherty and Maginnes, who both had playing careers on the PGA Tour.
“David’s unique blend of wit and golf wisdom, and his experience from a lifetime in the game, really make him one of a kind,” said Scott Greenstein, SiriusXM’s President and Chief Content Officer. “SiriusXM is the perfect platform for his many great stories and the insightful and revealing conversations he’ll have with his guests. We are thrilled to pair him up with John and bring together two terrific personalities who will deliver an entertaining, must-listen show for our listeners.”
Feherty spent time following his playing career at CBS and NBC as well as his own show on the Golf Channel.
Industry Analyst Predicts Crypto Will Surpass Gambling In Sports World
Industry sources believe that crypto could grow into a $100 million dollar industry for sports television within the next year.
Industry insiders have believed for quite a while that sports betting was the future for sponsorship and advertisement revenue, but it appears that there is a new venture on the rise that is quickly surpassing it.
Crypto.com made a huge statement in purchasing the Staples Center in what will be known as Crypto.com Arena come Christmas Day.
SponsorUnited Founder and President Bob Lynch believes that there is no doubt that Crypto and Blockchain will far exceed sports betting as the premiere revenue money maker for the sports industry over the next decade.
“They’re essentially buying equity,” which would be particularly valuable in an industry that is still widely doubted, Lynch said on Crypto.com’s purchase of the arena. “The Lakers and Clippers have global exposure, media value and mentions that give instant brand legitimacy with top-of-mind awareness through national/global TV exposure,”
Crypto has already started to push its way into major advertisements for key events in the world of sports. Cryptocurrency exchange FTX purchased an ad in this upcoming Super Bowl, and already has the backing of the biggest star in professional football. Tom Brady has an equity stake in the company.
Industry sources believe that crypto could grow into a $100 million dollar industry for sports television within the next year. It seems that the possibilities are endless for crypto within the sports landscape. While sports gambling certainly isn’t going away from the public eye, it could be overtaken by crypto in terms of ad spending and sponsorship visibility very soon.
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