Connect with us

Sports TV News

CBS, Fox Draw Huge Audiences for AFC and NFC Championship Games

Fox drew 50.420 million viewers across TV and streaming platforms, while CBS averaged an audience of 47.851 million.

Published

on

The numbers are in and continuing the trend of the NFL having one of its best ratings years in recent memory, Fox and CBS reported massive audiences for Championship Sunday.

Fox Sports PR reported on Tuesday that the NFC Championship between the San Francisco 49ers and Los Angeles Rams saw 50.420 million tune in across TV and streaming platforms. The network said 55.218 million was the peak audience on Fox and Fox Deportes from 9:15-9:30 p.m. Eastern Time.

Fox said it was the network’s best conference title game telecast since 2014.

ViacomCBS said the Cincinnati Bengals-Kansas City Chiefs AFC Championship telecast was the network’s most-watched conference title game for the early window (3 p.m. to 6:30 p.m. ET) in six years. The game averaged an audience of 47.851 million, peaking with 60.990 million tuning in.

CBS had NFL playoff games in all three rounds surpass 40 million viewers, joining its Thanksgiving game as the most-watched this season.

Those that watched on Viacom streaming platform Paramount+ made for its most-streamed non-Super Bowl game of all-time.

CBS said the 2021-22 season delivered the best viewership since 2015-16, averaging 21.053 million viewers during the regular season.

NBC will broadcast Super Bowl LVI and close to 100 million are going to watch, making it the most-watched event all year like it routinely is.

Sports TV News

Poll Data Shows Tepid Response To Tom Brady Joining FOX

“A recent Harris Poll conducted on behalf of Front Office Sports showed that 1 in 3 Americans are more likely to watch a game with Brady on the microphone.”

Published

on

FOX Sports reportedly signed Tom Brady to a 10-year deal worth $375 million to make the seven-time Super Bowl champion the new lead analyst for its top NFL broadcast once his playing career is over.

A recent Harris Poll conducted on behalf of Front Office Sports showed that 1 in 3 Americans are more likely to watch a game with Brady on the microphone.

The poll said 2 in 5 NFL fans have a better opinion of FOX Sports following the deal, with 41% of NFL fans being at least somewhat more likely to watch a game with Brady as an analyst.

Data shows one-third of NFL fans think the deal Brady reportedly agreed to is worth about the same as its reported value.

That reaction could probably be described as “tepid”. That may be exactly what FOX expects and maybe all it wants.

Last week, Domonique Foxworth of ESPN suggested that the paycheck is less about what the network thinks Tom Brady means to viewers and more about showing the NFL that the network values its product.

Continue Reading

Sports TV News

FOX Not Interested In Joining Streaming Sports Wars

“All this fight that’s going on, sort of gladiatorial kind of bloodshed, is really for that last position, right, in the three to four services that people will take?”

Published

on

The CEO of FOX doesn’t plan on forking over billions of dollars to be people’s last choice for paid streaming services.

Lachlan Murdoch said at a time when more than 80% of American homes already have some kind of paid streaming service, it’s not worthwhile to jump on that train.

Amazon, Netflix and Disney+ typically account for the average streaming presence in a household.

“All this fight that’s going on, sort of gladiatorial kind of bloodshed, is really for that last position, right, in the three to four services that people will take,” Murdoch said at a tech conference earlier this year. “And so the billions of dollars that’s being spent by multiple aspirants is all for that last position. And so we are extraordinarily — I want to say that — we’re happy to be sort of sitting on the sidelines.”

Murdoch told Benjamin Swinburne that when it comes to the NFL, FOX’s media rights are the same as CBS, NBC and ESPN. The main focus for the company remains on keeping games on TV.

“We don’t believe it helps us to put those rights under a streaming service or free on over-the-air. We think it’s very important that those rights remain exclusive to the broadcast environment,” Murdoch said.

FOX does stream games through its app, but it is only the games it is also carrying on its broadcast network or FS1.

Continue Reading

Sports TV News

NBA Draft To Get Simulcast From ESPN & ABC

“This follows the simulcast model ESPN and ABC have employed for several years with the NFL Draft.”

Published

on

ESPN is set for the 2022 NBA Draft coming up on June 23 at 8 p.m. from the Barclays Center in Brooklyn. The network announced Wednesday the crews that will handle coverage on both ESPN and ABC.

ABC will broadcast the first round in primetime. Kevin Negandhi will host and will be joined by Stephen A. Smith, Chiney Ogwumike and Jalen Rose. Monica McNutt will be reporting and interviewing draftees.

This follows the simulcast model ESPN and ABC have employed for several years with the NFL Draft.

Malika Andrews will host both rounds for ESPN. Jay Bilas, Kendrick Perkins and Adrian Wojnarowski will share the set. Analysts Bobby Marks and Mike Schmitz will contribute.

“We’re thrilled that Malika Andrews will host this year’s ESPN presentation as she brings her well-documented, widespread skillset to our main set,” said David Roberts, head of NBA and Studio Production for ESPN. “The event will showcase the scope and depth of our NBA and college basketball talent roster with accomplished journalists and high-profile personalities across ESPN, ABC and ESPN Radio.”

ESPN will air a pre-draft red carpet show hosted by Cassidy Hubbarth from 5-6 p.m. Perkins and Richard Jefferson will also make appearances.

Continue Reading
Advertisement
Advertisement

Trending

Copyright © 2021 Barrett Media.