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Bomani Jones Trying To Make Late-Night Sports Show Work On HBO’s ‘Game Theory’

“You are making content as much as anything else for people to love… I want to make a show that people who are into it can love.”

Ricky Keeler

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Starting next month, Bomani Jones will have a new show on HBO called Game Theory With Bomani Jones that will be a weekly program diving into the big issues in sports. It will be a late-night show and Jones knows that late-night shows that are about sports can be a challenge.

Jones was a guest on the Real Ones with Raja + Logan podcast on The Ringer NBA Show and mentioned that doing this show will be a challenge because no one has figured out how to make a late-night sports show work yet:

It hasn’t evolved in sports because nobody has figured out how to do this in sports,” Jones explained. “If there’s anything I would say that’s probably the most challenging thing about this is we are trying to make a format work that as far as I can tell, nobody has been able to make work.”

One thing that Jones thinks will have the content click with the viewers is that there will be no studio audience for his show and it will allow him to take more chances with the content he produces:

“Part of doing a show that has a studio audience for late-night, what you wind up with in large part is things that are done to set it up so that the people in the audience will laugh and tell the people at home that they are supposed to laugh,” Jones said. “This isn’t going to be that.”

“People are going to have to buy in. That, I think, is the biggest difference, which also allows you to take a few more chances because you aren’t trying to make content for people who kinda like you or for people who don’t care about you. You are making content as much as anything else for people to love… I want to make a show that people who are into it can love.”

In terms of what kind of guests will be on the show, Jones mentioned he is going to take some things from when he was a part of Highly Questionable on ESPN. One of them is knowing that even if the guest may not have the strongest connection to sports, he or she can still bring a fun topic to talk about to the table:

“The approach on guests and interviews for me is going to be informed by the time I spent doing Highly Questionable,” Jones said. “It was a sports show, but if somebody’s got something cool to talk about, it doesn’t really matter. Their connection with sports can be tenuous at best if they are good, if they’ve got something interesting and fascinating to talk about.” 

Sports Online

PodcastOne Expands Sports Offerings, Adds Nick Swisher, Bobby Portis and Chris Howard to Lineup

PodcastOne is growing its lineup of sports show offerings by adding podcasts from a World Series champion, NBA champion and a former NFL running back.

Jordan Bondurant

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PodcastOne

PodcastOne is growing its lineup of sports show offerings by adding podcasts from a World Series champion, NBA champion and a former NFL running back.

The company announced it has brought on Nick Swisher, Bobby Portis and Chris Howard to add to its already stacked slate of programming that includes shows from Robert Horry, Michael Irvin, Jay Cutler and “Stone Cold” Steve Austin.

“With the growing PodcastOne sports vertical, we are producing and developing exclusive sports content shows from some of the most recognizable names in the game, adding to our diverse roster of original programming that advertisers and listeners won’t get from other networks,” said PodcastOne president Kit Gray. “Our sports hosted shows offer something for everyone, from the parquet floors of the world of basketball to the spectacle of the wrestling ring.”

Swisher, who will host The Nick Swisher Show, expressed his excitement at the opportunity to tell stories and interview stars from the world of sports and culture.

“My curiosity for the world around me from baseball to books, from coaches to community and from inspirational stories of triumph to seemingly insurmountable moments of failure knows no bounds,” Swisher said. “I’m amped to be sharing stories with fans and listeners, and I’m so excited to partner with PodcastOne to bring my podcast to life.”

Current Milwaukee Bucks forward Bobby Portis will roll out a weekly show called Keep It A Buck where he’ll offer an inside look at the week that was in the NBA while interviewing current and former players.

Howard’s show, Plugged In with Chris Howard, will take a look at some of the biggest headlines in the NFL and get to the bottom of those stories. He’ll also interview athletes and other stars from the world of entertainment to give listeners plenty of behind-the-scenes scoops.

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Sports Online

Amazon’s Thursday Night Football Ratings Up In Week 4

That figure represents growth from last week’s Steeler-Browns game which averaged 11.03 million viewers.

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Bengals-Dolphins
Sam Greene/The Enquirer / USA TODAY NETWORK

Amazon Prime Video is the first to tout its NFL success in Week 4 of the season. The week’s first game, the Thursday Night Football matchup between the Miami-Dolphins and Cincinnati Bengals, averaged 11.7 million viewers.

That figure represents growth from last week’s Steeler-Browns game which averaged 11.03 million viewers. That number also represents a massive increase over last year’s Week 3 game from last year (Jaguars-Bengals) which averaged 8 million viewers. That game aired on the NFL Network.

Amazon also noted that the streaming service gathered 13.4 million viewers across all platforms for the Thursday night game.

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Sports Online

Julian Edelman Considers Himself A Pioneer

“I’ve been a football player since I was 8 years old, but I did have other interests. Now that I am done, I get to explore that.”

Ricky Keeler

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Since his playing days with the New England Patriots ended after the 2020 season, Julian Edelman has kept himself busy with his role on Inside the NFL and now co-hosting the Games with Names podcast with comedian Sam Morril. So, what was Edelman looking for with his post-football endeavors?

Edelman was a guest on the most-recent episode of the Half-Forgotten History podcast with Trey Wingo and he said that the vibe that Inside The NFL has with Phil Simms, James Brown, Brandon Marshall, Michael Irvin, and Ray Lewis was something that he was looking for.

“With Inside the NFL, I have those guys and there’s a camaraderie. We get to have that breaking bread and just locker room kind of vibe. On the podcast, it’s the same thing.”

The MVP of Super Bowl XLIII mentioned that the key to doing the things he does now in his post-career came from the way him and his team were able to use social media to build his own brand and help ease the transition from a playing career to a member of the media.

“When I retired, I was fortunate enough to put a good team around me for all of my off-the-field things. We built a brand through social media. Kind of pioneers of this whole thing with social and e-commerce and millennial/Gen-Z things. It helped me land a role on Inside the NFL and go and have an ability to start a podcast, Games With Names. It’s been good and it honestly helps with the transition.”

Now that Edelman’s playing days are in the past, he said that he now has the opportunity to do things that he was always interested in since he was a kid, but did not have the time for and he is grateful for the opportunities that the NFL has allowed him to have.

“I’ve been a football player since I was 8 years old, but I did have other interests. Now that I am done, I get to explore that. I am so grateful for football and for the game just because it has given me the opportunity to do things that are fun and amazing.”

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