Forget dipping in a toe, the Post jumped in from the high-dive as they launched Odds Against.
“Our company, from the inception, was created simply because we loved talking about sports betting, which we will continue to do regardless of who sponsors our...
A move into sports betting is a logical one, but ESPN must make sure that they avoid many of the same stumbling blocks that FOX Bet...
"...the column felt far too much like a hit piece, and took away from the valid issues raised in the column."
The stock prices for DraftKings and Caesars are both down more than two-thirds from their price 12 months ago, and DraftKings alone lost nearly one-fifth of...
While the primary focus on sports media has long been that coveted adult male demographic, women have become the target of sports betting companies. Amy Howe,...
Rather than catering to a specific audience, it targets the broad sports fan in general who may be an absolute novice, a knowledgeable bettor, and all...
With football and basketball currently on hiatus, and golf frequently being discussed the past two weeks, the next month provides ample opportunity for stations to capitalize...
"Nobody can blame radio and television broadcasters for cashing in on the windfall. However, there are increasing signs that the oasis of sports gambling advertisement dollars...
States that have high tax rates on sports betting (like New York) are forcing sports books to reconsider spending money advertising their products.