Ratings are also up among Black and Hispanic viewers compared to last year's Saturday primetime NBA telecasts.
"They like sports, but maybe don't love them. Maybe they do love sports, they just don't make it the center of their lives the way many...
News of the change only came together a little over a week in advance, which is likely the main reason more viewers didn't watch the alternate...
The listenership on ESPNLA 710 surged by 633% on Super Bowl game day.
"NBC knew, they had Tokyo last year, Beijing this year, they knew this was going to be tough."
“We’re excited about the impact the Super Bowl will have as we move into the weekend, and as I like to say to the team, boomerang...
Monday and Tuesday viewerships were the second- and third-lowest numbers for an Olympics television broadcast.
Last summer's Tokyo opening ceremonies drew an audience of 17 million.
“We now know that error is tracking towards 60 billion lost TV impressions and $700 million worth of TV ads that marketers couldn’t buy.”
"It’s extremely easy to lose focus when losses pile up, or when business conditions are poor. If you’re not careful, things can spiral out of control."